KuppingerCole Report
By Martin Kuppinger

Do Identity Right - So Your Digital Business Strategy Succeeds

Registration and authentication are the first things that happen when someone becomes a user of digital business services. If these steps don’t work as the user wants, the acceptance of such services will suffer and the success of digital business strategies is at risk. Identity API Platforms help build a standardized approach for delivering unified identity services to businesses. Such platforms are essential for succeeding in the digital age.

Commissioned by Auth0

1 Introduction

For more than two decades, business has become increasingly digital. It is in the nature of all digital services that they interface between consumers ...

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2 Highlights

  • The central role of identity for the success of digital business services and apps
  • The need for simplifying the user’s journey, from registratio ...
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3 Identity is everywhere - in every single digital service and app

Creating digital services is always about managing the digital identities of consumers, customers, and business partners. The ability to manage these ...

There are many ways to shape that customer journey. Since customers are individuals, providing them with choice on how they want to authenticate is ke ...

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4 The shift from point solution to strategic Identity Platform

Identity API Platforms are an essential, strategic service in modern IT and IAM infrastructures, which expose a standard set of services through an AP ...

The following services are part of three fundamental paradigms for doing identity right in modern, digital businesses:

  1. Microservices and Container ...
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5 Digital Transformation and the benefits of Identity API Platforms

Identity API Platforms are targeted at developers who must build apps that are both secure and provide a great user experience. Thus, they must come w ...

The Identity API Platforms share many of the same capabilities seen in the IAM (Identity and Access Management), CIAM (Consumer IAM), IDaaS (Identity- ...

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6 The Auth0 approach to Identity API Platforms

Auth0 counts amongst the leading providers of Identity API Platforms, with a cloud-based offering that delivers extensive API support specifically aro ...

Key capabilities of the Auth0 platform include:

  • Single Sign On: Enabling Single Sign On (SSO) across all services and apps that are using the Auth ...
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7 Action plan for implementing Identity API Platforms

When opting for an Identity API Platform, the approach to take depends largely on the existing IAM infrastructure. It is easier to start top-down than ...

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KuppingerCole, founded in 2004, is a global, independent analyst organization headquartered in Europe. We specialize in providing vendor-neutral advice, expertise, thought leadership, and practical relevance in Cybersecurity, Digital Identity & IAM (Identity and Access Management), Cloud Risk and Security, and Artificial Intelligence, as well as for all technologies fostering Digital Transformation. We support companies, corporate users, integrators and software manufacturers in meeting both tactical and strategic challenges and make better decisions for the success of their business. Maintaining a balance between immediate implementation and long-term viability is at the heart of our philosophy.

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